Saul Bass

1 Post

Ron Padgett's Blue Tip Match

Perhaps you've read Ron Padgett's Love Poem. If not, it's below. Or you can listen to him reading it.

Love Poem

We have plenty of matches in our house.
We keep them on hand always.
Currently our favorite brand is Ohio Blue Tip,
though we used to prefer Diamond brand.
That was before we discovered Ohio Blue Tip matches.
They are excellently packaged, sturdy
little boxes with dark and light blue and white labels
with words lettered in the shape of a megaphone,
as if to say even louder to the world,
“Here is the most beautiful match in the world,
its one-and-a-half-inch soft pine stem capped
by a grainy dark purple head, so sober and furious
and stubbornly ready to burst into flame,
lighting, perhaps, the cigarette of the woman you love,
for the first time, and it was never really the same
after that. All this will we give you.”
That is what you gave me, I
become the cigarette and you the match, or I
the match and you the cigarette, blazing
with kisses that smoulder toward heaven.

It's available in the Collected Poems of Ron Padgett, which unfortunately is out of print, and many people I'm sure are familiar with an early draft of it from the film Paterson:

But did you know that in the 60s, Saul Bass designed the packaging for the Ohio Match Co.?

Photos by the always wonderful Present & Correct.


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